In-Depth Articles
I reverse engineered Pie Slicer into a spreadsheet
When you’re starting a new scrappy business, one of the best ways to track equity/effort is to assign it based
A Neuroscience Model For Marketing
In this post, I’ll lead you by example through a neuroscience model that can immediately improve any marketing project, brand,
Practices – How A Growth Coach Communicates Tech Products
Why isn’t this called mental hacks? Today I feel like “hack” is a bad word because of all that it
Structuring a Growth Coach Arrangement (if you do; which you probably shouldn’t)
Business and Coaching Startups that build tools for startups. Something has always felt wrong about that, to me. I know
Navigating Fundraising Advice for Startups
In an emergency fundraising period this fall, I led an effort that resulted in three seed-state term sheets. In two